Los Angeles-Long Beach, CA (1888PressRelease)
March 22, 2007 - BEVERLY HILLS, Calif. – Beverly Hills has long been known as the foremost address for exceptional living. With the launch of Blu, the first modern, luxury, for-lease, high-rise in Beverly Hills, residents can enjoy the ultimate exclusive lifestyle without the commitment of buying. Pre-leasing reservations will be taken in late-spring 2007, with move-ins scheduled for summer 2007.
An 11-story contemporary high-rise, Blu features 37 luxuriously appointed residences, with a maximum of only five units per floor.
The exclusivity extends throughout the building — the doorman knows your name, the concierge can secure dinner reservations at a moment’s notice, and your trainer can meet you at the onsite fitness center. Not to mention the incredible views from the residences and from the rooftop. As the only for-lease high-rise in Beverly Hills, Blu’s rooftop terrace lounge will be the ultimate spot from which to sip a cocktail while enjoying 360˚ views and the sunset.
Blu is located in the new luxury lifestyle district within Beverly Hills, minutes away from West Hollywood. Blu is just five blocks east of shopping on Robertson Boulevard, two blocks west of Restaurant Row on La Cienega and minutes away from Rodeo Drive and Beverly Center. Robertson Boulevard features hip stores that appeal to fashionistas and window shoppers alike with Lisa Kline, Kitson, Curve and Agnes B. and celebrity-favorite restaurants, The Ivy and Newsroom. Although Beverly Hills is famous for its high-end boutiques along Rodeo Drive, don’t forget about department store row on Wilshire or other chic retail stores on Beverly Drive. Dining favorites include Spago and Cut in Beverly Hills and Matsuhisa, The Lodge Steakhouse and Simon L.A. on La Cienega´s Restaurant Row.
“Blu is a combination of all things sought after in five-star living: a high-rise with dazzling views, a select number of residences; Beverly Hills location with easy access to West Hollywood; and all the amenities and conveniences of a boutique hotel,” said Tina West, the leasing executive for Blu.
“Our concierge can provide a vast array of extravagant services including travel arrangements, dinner reservations and VIP treatment. Discerning tastes looking for a place to call home need to look no further than Blu.”
The one and two bedroom residences range in price from $4,000 to $7,000 for floorplans from approximately 900 to 1,300 square feet, with one or two bathrooms, and offer sprawling views of Beverly Hills and Hollywood from the large floor-to-ceiling windows. Each residence is pre-wired for digital cable, multiple phone lines and high-speed Internet access. Amenities include a full-service concierge; doorman; fitness center with Precor, Life Fitness and Cybex equipment; media room with a coffee bar, national newspapers, plasma TV, WiFi connectivity and conference call capabilities; and the enviable rooftop terrace lounge. Each residence features CaesarStone countertops, stainless steel appliances, Kohler tubs and fixtures and in-unit washer and dryer. The contemporary exterior will be constructed with blue glass, complemented by a soon-to-be announced ground floor retail tenant.
Blu was developed by Galaxy Commercial Holding, LLC, a real estate development company located in Beverly Hills. Gensler, a leading global design, planning and strategic consulting firm designed Blu.
Blu is located at 8601 Wilshire Blvd. in Beverly Hills, five blocks east of Robertson Boulevard and two blocks west of La Cienega. To join the interest list and preview these exclusive luxury rental residences, visit www.bluBeverlyHills.com.
###
