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30
May
2008

Barry Promotions Celebrates 16 Years Marketing Godiva Chocolatier

A specialty chocolate company has to be promoted in key targeted retailers to ensure the greatest return on investment, and over the years Barry Promotions has mastered its technique with this brand.


Monmouth-Ocean, NJ (1888PressRelease) May 30, 2008 - Since 1992, the entire duration of the company’s existence, Barry Promotions has been working with Godiva Chocolatier to increase brand awareness and sales. A specialty chocolate company has to be promoted in key targeted retailers to ensure the greatest return on investment, and over the years Barry Promotions has mastered its technique with this brand!

Sampling, merchandising and consumer intercept tours have been conducted nationwide in department and specialty stores at thousands of different locations over the years. Although it would be beneficial to do these samplings all year round, the most effective time for the promotions surround holidays and new product launches. Barry Promotions provides a Godiva Brand Ambassador in each individual location who is equipped with knowledge and samples to provide a personal experience with the retail consumer.

Although Barry Promotions executes many events for companies across the nation each year, they are very focused on creating unique events for each specific brand. In their 16 years working with Godiva, they have seen significant sales increases, and are happy to have created lifelong relationships between the customers and the brand!

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