(1888PressRelease)
March 05, 2008 - Indiana, IN USA – “Our association is committed to drive our members’ business forward and raise the industry standards, two objectives that govern our 2008 strategy and executive team selection. All board members, officers and collaborators are chosen based on their background and on their commitment to share knowledge of the industry and experience towards the advancement of try-before-you-buy software, as an alternative to conventional retail software”, says Mike Dulin, President of the ASP. “Most of them have been with ASP for a number of years and come with valuable insight on the shareware software industry”, adds Mike Dulin.
ASP has been raising software industry standards since 1987 by providing its members with useful, professional content and business know-how support. To implement the 2008 strategy, the ASP has elected 4 officers and 8 collaborators with relevant experience in running and caring for software commerce enterprises, including all of the following aspects: development, security, sales, software e-commerce, marketing, web marketing, public relations, affiliate marketing, customer service, event management, and sales consultancy for software authors.
The new ASP executive team, led by the managing board according to the established mission of upfront support to the try-before-you-buy market, is focusing on the following in 2008: quality content and resources development, providing ideas exchange opportunities with key speakers and within the ASP community, establishing mutually profitable relations between its members, and will offer free or discounted software which will help to grow more efficient and mature software businesses.
The newly apointed ASP officers and staff are Mike Dulin (President), Ed Pulliam (Vice President), Fred Clabuesch (Treasurer), Dennis Reinhardt (Secretary), and the valuable collaborators are Rich Holler (Executive Director), Don Waterfield (Technical webmaster), Jerry Stern (ASPects editor), Dexter Bell (Sergeant at Arms), Sheila Manning (Events Coordinator), Adriana Iordan (Marketing & Public Relations Manager), Oliver Grahl (PAD/PADGen Support), Andrei Belogortseff (ASP Downloads Site Manager).
To find out more about membership, volunteer, or sponsorship opportunities for the Association of Shareware Professionals please visit the association official web page: www.asp-shareware.org.
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